LLM Optimizer
AI brand visibility analytics: visibility scores, optimizations, video, Reddit, and search rankings.
★ 2MITsearch
Install
Config snippet generator goes here (5 client tabs)
README
# LLM Optimizer [](https://github.com/jonradoff/llmopt/actions/workflows/ci.yml) [](https://codecov.io/gh/jonradoff/llmopt) [](https://goreportcard.com/report/github.com/jonradoff/llmopt) [](LICENSE) LLM Optimizer is an AI visibility intelligence platform. It analyzes how large language models and AI search engines perceive, cite, and recommend brands — then provides research-backed optimization strategies to improve that visibility. ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews are replacing traditional search for millions of people. The signals that determine whether an AI recommends your brand are fundamentally different from traditional SEO: earned media coverage, transcript quality, content structure, training data frequency, and citation network dynamics matter more than backlinks and keyword density. LLM Optimizer measures these signals across five analysis dimensions and produces a composite AI Visibility Score (0-100) with prioritized, actionable recommendations. ## What It Analyzes LLM Optimizer performs six types of analysis, each grounded in peer-reviewed research: **Answer Engine Optimization** — Analyzes your website's content against the optimization strategies validated by the [GEO (Generative Engine Optimization)](https://arxiv.org/abs/2311.09735) research. Scores pages on quotation density (+41% visibility), statistical evidence (+33%), source citations (+28%), fluency, structural optimization, and machine readability. Produces per-question optimization scores with specific rewrite recommendations. **Video Authority Analysis** — Two-phase analysis of YouTube presence. Phase 1 uses a fast model to assess individual videos for transcript quality, keyword alignment, and caption availability. Phase 2 feeds compact assessments into a reasoning model for four-pillar scoring: Transcript Authority, Topical Dominance, Citation Network, and Brand Narrative. Based on research showing YouTube is now the [#1 social citation source](https://www.adweek.com/media/youtube-reddit-ai-search-engine-citations) for LLMs, appearing in 16% of AI answers. **Reddit Authority Analysis** — Scrapes Reddit discussions mentioning your brand and analyzes community sentiment, competitive positioning, and training data signal strength. Uses Reddit's public `.json` endpoints with Cloudflare WARP proxy fallback. Scores four pillars: Presence, Sentiment, Competitive Position, and Training Signal. **Search Visibility Analysis** — Evaluates your site's visibility across both Google AI Overviews and standalone LLMs. Checks robots.txt AI crawler policies, structured data, content freshness, brand search momentum, and earned media signals. Based on research showing only [12% overlap](https://ahrefs.com/blog/ai-search-traffic-study/) between Google top-10 results and ChatGPT/Perplexity citations. **LLM Knowledge Testing** — Directly queries multiple LLM providers (Anthropic, OpenAI, Gemini, Grok) with your brand's target queries and analyzes how each model responds. Compares your brand's presence, accuracy, and recommendation likelihood across providers. Supports head-to-head competitor comparison. **Brand Intelligence** — Aggregates all analysis dimensions into a composite AI Visibility Score weighted across Optimization (30%), Video Authority (20%), Reddit Authority (20%), Search Visibility (15%), and LLM Test (15%). Generates prioritized action items that track through to completion. ## Research Foundation The analysis methodology is grounded in published research. Key findings that inform the scoring: - **Content optimization**: Embedding authoritative quotations improves AI citation visibility by +41%; adding statistics by +33%; keyword stuffing *reduces* visibility by -9% ([GEO, Princeton/KDD 2024](https://arxiv.org/abs/2311.09735)). - **Training data frequency**: Answer accuracy more than doubles from rare (1-5 documents) to high-frequency (51+ documents) in training data. Being in training data AND being retrievable provides a compounding advantage ([NanoKnow, 2026](https://arxiv.org/abs/2602.20122)). - **Source preferences**: AI search engines cite earned media 72-92% of the time vs. 18-27% for brand-owned content. Only 15-50% overlap with traditional Google results ([GEO, Toronto 2025](https://arxiv.org/abs/2509.08919)). - **Video transcripts**: A 7B-parameter model trained on YouTube transcripts surpassed 72B models in commentary quality. Transcript quality is the dominant signal for video LLM influence — not production value or view counts ([LiveCC, CVPR 2025](https://arxiv.org/abs/2504.16030)). - **Citation concentration**: Top 20 news sources capture 28-67% of all AI citations depending on provi