Applyra

App Store Optimization data for AI agents: keyword ranks, scores, competitors, charts

AI & MLJavaScriptv1.7.0

@applyra/mcp-server

npm CI License: MIT

MCP (Model Context Protocol) server for Applyra. It connects your App Store and Google Play keyword data to AI assistants like Claude, Cursor, Codex, VS Code Copilot, and more.

20 tools covering keyword rank tracking, difficulty and traffic scoring, competitor visibility, autocomplete mining, niche clustering, and top charts, on the App Store and Google Play.

Prerequisites

Installation

Claude Desktop

Add to ~/Library/Application Support/Claude/claude_desktop_config.json:

{
  "mcpServers": {
    "applyra": {
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

Cursor

Add to .cursor/mcp.json or ~/.cursor/mcp.json:

{
  "mcpServers": {
    "applyra": {
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

VS Code (GitHub Copilot)

Add to .vscode/mcp.json:

{
  "servers": {
    "applyra": {
      "type": "stdio",
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

Claude Code

claude mcp add applyra -e APPLYRA_API_KEY=your_api_key -- npx -y @applyra/mcp-server

Codex

Note --env, where Claude Code takes -e.

codex mcp add applyra --env APPLYRA_API_KEY=your_api_key -- npx -y @applyra/mcp-server

Windsurf

Add to ~/.codeium/windsurf/mcp_config.json:

{
  "mcpServers": {
    "applyra": {
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

Available Tools

ToolDescription
list_applicationsList tracked apps with store metadata, ratings, and keyword count
add_applicationTrack a new application by its store bundle ID. Fetches store metadata and computes the initial visibility score
list_keywordsTracked keywords with current rank, favorite flag, difficulty/traffic scores
track_keywordsTrack up to 20 new keywords for an application in a single call
untrack_keywordStop tracking a keyword for an application (soft delete)
set_keyword_favoriteMark or unmark a tracked keyword as favorite for a specific app
inspect_keywordDeep-analyze any keyword: difficulty, traffic, KEI, top 20 apps, related keywords
list_keyword_inspectionsPast keyword inspections with their scores
run_autocompleteFetch autocomplete suggestions from the App Store or Google Play
list_autocomplete_historyPast autocomplete queries
run_niche_analysisCluster a niche topic into sub-niches with opportunity scores
list_niche_analysesPast niche analyses
top_chartsTop apps chart for a store/country/category/collection, with daily rank movement
list_top_chart_categoriesCategories and collections supported by top_charts, per store
get_keyword_rank_historyDaily rank evolution over a date range
get_app_score_historyDaily visibility score history for an app
list_competitorsCompetitor pairs with side-by-side visibility scores
add_competitorAdd a competitor app to one of your applications by its store bundle ID
remove_competitorRemove a competitor relationship by its internal ID
get_account_usageCurrent usage vs. plan limits

Learn more

License

MIT. See LICENSE.

Installation

Source-derived launch command. Check the maintainer’s required arguments and credentials before running:

bash
npx -y @applyra/mcp-server

Set up in your AI client

Merge this template into ~/Library/Application Support/Claude/claude_desktop_config.json. Keep existing servers. Add any arguments, credentials, and permissions required by the maintainer; this template has not been install-tested.

json
{
  "mcpServers": {
    "io-applyra-mcp-server": {
      "command": "npx",
      "args": [
        "-y",
        "@applyra/mcp-server"
      ]
    }
  }
}

Restart Claude Desktop completely for changes to take effect. Confirm the server appears connected in the client’s tool list, then try a read-only example from its documentation.

Claude Desktop setup reference

Package

@applyra/mcp-servernpm

Compatible MCP Clients

Applyra works with any MCP-compatible client. Copy the config snippet from the Configuration section above and add it to the file shown for your client, then restart the application.

  • Claude Desktop~/Library/Application Support/Claude/claude_desktop_config.jsonRestart Claude Desktop completely for changes to take effect.
  • Cursor~/.cursor/mcp.jsonRestart Cursor for changes to take effect.
  • VS Code.vscode/mcp.jsonReload VS Code window for changes to take effect.
  • Windsurf~/.codeium/windsurf/mcp_config.jsonRestart Windsurf for changes to take effect.
  • Claude Code.mcp.jsonSave at the project root, then start Claude Code in that project and review the MCP server approval prompt. Keep real credentials out of shared files.

Learn More